VerusNova

Technology for Small Business Success

December 21st, 2006

How Can I Improve?

That is a question everyone should always ask themselves every so often…

So with that in mind, my question is “How can the VerusNova blog be improved?“
Remember, the mission and focus is still on leveraging technology for small businesses. But I would greatly appreciate any feedback (good/bad/in-between) in the comments area on how to improve this […]

December 20th, 2006

15 of My Favorite Posts

Since I am still celebrating my one year blog-iversary for VerusNova,
I thought I would take the time to highlight some of my favorite posts that I think you should read if you have a small business.

Here are some of my favorite posts:

1

 

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December 19th, 2006

Happy Birthday VerusNova!

My first post was exactly one year ago on 19-Dec-05!

I have to say that the last 12 months of blogging have been:
Interesting
Educational
Fun
Frustrating
Tiring
Satisfying

OK - I am out of descriptors…
Seriously, I started this […]

December 18th, 2006

Email Marketing Campaign Services

Conducting a successful email marketing campaign requires having a targeted list (preferably your own opt-in list that you’ve built over time), a good email list management software, campaign tracking sheet, amongst other things…

There are some online services that provide the full gamut of email campaign features including:
Email templates
[…]

December 14th, 2006

Polling for Dollars

Vizu is both a new way to earn money if you have a website, AND a way to obtain valuable consumer information for a small price. If you are a publisher (blog owner, etc.) you can host a Vizu Poll in the blog margin (see graphic) and allow your readers to take the poll. Each […]

December 12th, 2006

Org Charts not just for big business

CogMap is a Web 2.0 application that lets you quickly construct a multi-level organizational chart.
Here’s an example using (ostensibly) Microsoft management.

OK, if you’re a small business you may have only three people in your company and 2 are 1099s. But it can be used in other ways, such as:

Memory […]

December 11th, 2006

Easy Access Tech Support from NetworkStreaming

Small Business Computing featured an article “Take Remote Control of Tech Support” which discussed a company’s different approach to in-house tech support:

Small businesses with more than 50 employees, more than one physical location or that need to frequently support their customers face challenges when it comes to providing effective, cost-conscious technical support. Options include outsourcing, […]

December 8th, 2006

5 Must Read Online Marketing Sites

I would like to wrap up this “nuttin’ but marketing” week with a couple of links to some enlightening articles and websites that will be of interest to any business that has an online presence:

What’s the Best Email Subject Line?
If you use large email lists as a marketing strategy, you know the biggest problem — […]

December 7th, 2006

Monetization with AdSense and AdBrite

Ever since the verb “monetize” started to be used at cocktail parties, these 2 services have been helping site owners earn cash. I use both on this site.

Adbrite is another great way to monetize your website or blog: AdBrite.

Here is some info about Adbrite from their site:

* Monetize […]

December 5th, 2006

AutoResponders and Ezines - Are they passe?

Autoresponders
AutoResponders in many people’s mind are equated with SPAM, Bots, and other naughty cyber tools. However, a sophisticated one with ethical use can really autoamte your business. It’s all about less is more - about using your time more wisely - about doing something once and reaping benefits many times over. Autoresponders are just such […]

December 4th, 2006

Does your business need a Press Release?

[It’s Small Business Marketing Week here at VerusNova.]

If you don’t think you need to use Press Releases for your small business or that you already know ow to effectively use PR to your advantage — think again. The presentation “New Rules of PR in a Web 2.0 World” by David Meerman Scott is a must […]

December 1st, 2006

3 Useful Sites

Here are some random useful sites from across the small business net:

Slawesome - lets you send emails with your voice; good alternative when you need to convey emotion with your voice.

LINX Communications - provides unified communications and messaging services. Includes: “a web-enabled one-number follow me service, an outsourced small business virtual PBX and other enhanced […]

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